It has certainly been an exciting Summer at Gist Piano Center! Almost immediately after our historic appointment as the exclusive Yamaha Piano dealership for Kentucky and Southern Indiana, we began scouting locations for a third retail store.
Several of our partners, including Roland Corporation and Yamaha, encouraged us to expand into Southern Ohio where our brand of client-focused retailing would be a welcomed change. We researched several locations and finally decided to anchor our Southern Ohio operations in Loveland, Ohio (a North-Eastern suburb of Cincinnati). From this location, we can reach out to schools, private piano teachers and musical families across the Northern Kentucky and Southern Ohio area.
The new store took several months to plan and we are very proud to announce that our new location – “MidWest Piano Outlet” will open with much fanfare on July 24, 2014. (Learn more about the opening piano sale here.)
Why MidWest Piano Outlet?
The Gist Leadership Team had several conversations about whether or not we wanted this new store to be called “Gist Piano Center.” We agreed that, in time, the Cincinnati store should have our corporate name. However, since the new facility would not offer print music, accessories or our famous “Partners In Education” program during its first year of business, we didn’t feel right about calling it “Gist Piano Center.” Instead, we partnered with the folks who ran our MidWest Piano Outlet mall sales around the area and opened our new store under their name.
Just like Gist, MidWest Piano Outlet will feature Yamaha Pianos, Roland Digital Pianos, Kingsburg Pianos, and Knabe Pianos (with a variety of other instruments – new and used – that will cycle through from time to time). During the first year, as we work to develop the Cincinnati market, MidWest Piano Outlet will function as a retail outlet store – offering huge discounts on discontinued pianos, “scratch & dent” instruments, artist loaners and more. Clients who purchase an instrument from MidWest Piano Outlet will receive tuning and repair service from our full-time Cincinnati technician and delivery services from a number of local business partners.
At a time when so many stores are downsizing, we feel very lucky to be in a growth phase at Gist Piano Center. Our focus on service – both to our clients and to our music communities as a whole – will continue to propel us to success in the years to come and we are deeply grateful to all of you who have linked arms with us to make this growth opportunity possible.